26-28Apr
Originating in 2002, Boutiques emerged as a shopping extravaganza aimed at spotlighting high-quality, design-centric goods in Singapore. It is a platform to discover exclusive launches from 300 design-driven brands spanning women’s and men’s fashion, accessories, home décor, lifestyle items, children’s toys and fashion, as well as artisanal F&B offerings. Evolving from a biannual shopping event into a highly acclaimed gathering, Boutiques has transcended mere commerce to nurture enduring community ties over the years. In 2020, Boutiques embarked on a new phase, undergoing a visual refresh and introducing an integrated ecommerce platform, thereby unlocking fresh avenues for community engagement, connection, and advancement. However, this online platform ceased operations in February 2021 to prioritize cultivating more intimate, offline community experiences.
This event concept aligns seamlessly with our promotion of the Jeju brand, renowned for its unique designs and distinct identity. Jeju office is committed to participating in future editions of this event, further enhancing the visibility of the Jeju brand.