We’d Like Co., Ltd.

㈜위드라이크

Company Name

We’d Like Co., Ltd.
㈜위드라이크

URL

Address

86 Jungjeong-ro, Seogwipo-si, Jeju-do, Republic of Korea

Contact

Main Items

Packaged Food (Tteokbokki, Snacks) and Hallabong Juice

Company Information

We’d Like is a product planning and marketing company that develops and distributes new products under MOUs with manufacturing companies. It collaborates with influencers to develop a co-branding and serves as a bridge to connect consumers with quality products through a variety of online sales avenues. Currently, it is working with influencers Heebab, Okjubu, and Yoon Joo-hee, in their areas of specialization to create new
brands such as BABI (in collaboration with Jeju Influencer, Heebab).

The main distinguishing factor of We’d Like is the the co-development and active involvement of influencers in the development of brands, and using of the regions’ representative products and culture to create the products and narrative.

ABOUT BABI
BABI is a brand co-founded with Heebab, Jeju’s representative mukbang creator. Heebab was born and raised in Jeju, and with the slogan, “Eat every meal like it’s the first” and is well-received by the public. She started her mukbang broadcast in 2019, and as of 2024 January has amassed 1,580,000 followers. BABI is a food line-up embodying Heebab’s memories of Jeju and she actively participated in the development, and marketing of the
products.