When it comes to Jeju, there’s one thing everyone agrees on: the island’s most beloved treasure isn’t just the volcanic landscapes or the turquoise seas — it’s the tangerines. Sweet, bright, and packed with sunshine, Jeju tangerines are the fruit that keeps Jeju glowing 365 days a year.
This year is extra special. 2025 marks the 10th anniversary of Tangerine Day, a celebration created to honor Jeju’s iconic fruit and the farmers who nurture it. Over the past decade, Tangerine Day has grown into more than just a date on the calendar — it’s a reminder that Jeju’s tangerines aren’t only seasonal treats, but a symbol of the island’s culture, resilience, and innovation.
To mark the 10th anniversary, promotional campaigns popped up across Korea:
- In August, the Seoul Metropolitan Area campaign brought the spirit of Jeju straight to the city. Commuters and families had a chance to taste Jeju tangerines and experience a slice of Jeju life, proving that the island’s sunshine can travel far beyond the ocean.
- Back in May, at the 20th Jeju Forum, international leaders and participants were welcomed with Jeju’s finest: greenhouse tangerines. More than just a snack, these citrus ambassadors carried Jeju’s message of hospitality and sustainability to a global audience.
Together, these campaigns show how Jeju tangerines continue to connect people — from the bustling streets of Seoul to the global stage in Jeju.
As we celebrate a decade of Tangerine Day, one message rings true: Jeju’s tangerines are not bound by seasons. With greenhouse innovations and year-round cultivation, they are proof that freshness and sweetness can be a daily promise — in Jeju and beyond.
So whether you’re peeling one under Jeju’s winter skies or enjoying a taste at an international event, remember this: Jeju tangerines are always in season, and always in style. 🍊✨
Source: Headline Jeju https://www.headlinejeju.co.kr/news/articleView.html?idxno=576040